Treading The Right Track

Paper is the thing of the past. Much to the romantic’s chagrin, everything, from self-authored literature in profession of love to your carefully-tailored resignation letter is now produced electronically. But hey, we get to save a lot of trees in the process.

Indeed, the digital era is delivering the coup de grace to Print Media, and while we can defend the ways of the old with undying nostalgia, innovation is always the way to go.

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And that’s just what Media Track is all about.

With its Media Conversion arm, Media Track prides itself in the quality conversion of printed media into electronic media.

Fast, reliable and efficient, Media Track has indeed become the benchmark for the trade.

It boasts of a unique, state of the art software platform wholly capable of handling the entire conversion process. While Media Track delivers without delay, it puts premium on the production of quality products from simple article level to individual printed characters.

Media Track also offers top tier File Compression and Optical Character Recognition (OCR) that only produces highly-defensible documents.

Media Track expertly converts newspapers and magazines into PDF files in service to media Monitoring Companies. Extending its reach to the education sector, Media Track performs Newspaper Digitization, for State Universities, Libraries, Media Owners and Media Monitoring Firms; processing of microfilmed documents that these may be turned into text files for National Archives and Historical Societies; and conversion of eBooks and contracts into text Files for Publishing Houses and Law Firms.

newspaper-digitization

The company’s dictionary-based, text recognition system is extensive to say the least. Highly-competent, it can easily pinpoint potential problems which would still be subject to the skillful manual checking of Media Track personnel.

Through a well-developed and advanced system logic alongside random selection, files are taken out so as to administer further and more efficient manual inspection and correction.

Not only that, Media Track goes the extra mile by offering media monitoring with precedence to specialized research, coding and analysis. Tech-savvy and always up-to-date with the latest trends in the digital realm, the company employs only the best tools in the trade to gather only salient and accurate information so that it delivers exactly what the client needs when the client needs them. Media Track’s analysts are highly-competent in that they do not tire from manually sorting, selecting, and processing articles integral to the clientele’s demands.

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Indeed, Media Track is one with the continuous development and constant innovation of the digital industry. With the way that it had positioned itself in the game, Media Track is only poised for greater growth.

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